I get it. A summit is a great way to build your list and the lists of the speakers. Excellent. I've attended a number of online summits and "docuseries" over the years. In 2020 I've attended three summits. I build websites for a living. I understand "tech" and all the concepts of what y'all are doing (or trying to do). I believe this gives me a decent perspective as an attendee to give you the following tips.

NOTE: I do not create summit sites and won't so please don't ask me to. I'm writing this from the perspective of an attendee because so many of these summits are horrible from a tech perspective and I'm tired of it.

A little bit of planning and forethought about your website will save you time and money down the road. Don't get me wrong, you don't have to work out every little detail. In fact it's good to not be too attached to the little details so that you can be flexible as building takes place. There are always adjustments and fine tuning that happen along the way.

Some of the information in this article is from my book Using Joomla, Second Edition. From a technical perspective, the book is terribly out of date now. But the planning principles are just as relevant now as they were five years ago (a lifetime in tech years). Thus, the images in this post refer to "Joomla Pet Center" which is the example site used in the book. Just ignore that bit. It matters not the platform as these planning principles don't care about what platform you are using.

This post will talk about:

  • Goals of the website
  • Writing Your Goals
  • Planning the Menu/Navigation
  • Planning the Home Layout
  • Layouts of Internal Pages
  • Planning Users

"How fabulous! They'll give me a free domain," you think to yourself.

I know when you're first starting out it might seem like a great idea to save a few bucks and accept that free domain name. Please don't. I'm begging you.

Or maybe it's a different scenario...

Here are a list of terms that are commonly used in a website build, migration or redesign. They aren't necessarily totally technical definitions, rather it's how I explain them to clients. Hope it's helpful!

It can be so overwhelming, can't it? You know you need a website but then it's trying to sift through tons of conflicting data as to which platform to choose! So frustrating. And it can be brainwashing too. Your friend has a gorgeous website and you want one just like it, but then you find out it cost $35k and you don't have $35k. Now what?!

NOTE: If you don't feel like reading this and just want to contact me, we can probably chat for 10-15 minutes and determine the platform that would be best for you.

There are a few different types of website platforms. Based on popularity and ease of understanding, we'll focus on two types.

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